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News You Can't Miss

Don't announce company culture; teach employees to live it every day>>

UnitedHealth Group Implements Potential Point™ to Measure On Brand Behavior >>

Hiring? Match the candidate to your company's brand >>

Manage Behaviors, Manage Your Brand>>

To prevent merger meltdown, avoid five 'people system' mistakes >>

Gregg Lederman's Blog

An online community for business leaders to facilitate information sharing and discussion on behavior-based branding, culture transformation, and critical employee performance topics.

What Clients Are Saying

"Our recognition program has done more than heightened awareness of our mission and objectives—it has enabled employees to actually personalize their understanding of these imperatives by being engaged, motivated, and eager to share how they bring our brand to life every day on the job. By establishing a forum for documenting and sharing success stories, we've elevated the role that every employee can play in contributing to our business, from identifying and capturing the proprietary behaviors we could be doing more often to help differentiate us in the market, to sharing the best practices that can become everyday practices to strengthen our talent, culture, and bottom line. "

President, Entertainment/Media Company

Behavior Management Explained

Engage Employees to Outbehave the Competition!

Brand Integrity® is an employee performance company that helps its clients define, communicate, and hold employees accountable for behaviors that drive profitability and great customer experiences.

The proof is in our clients’ ROI:

115% jump in annual sales for new markets
0% unwanted turnover
300% annual revenue growth
$5 million in savings in one year
100% employee awareness of the company strategy
56% jump on Fortune's "100 Best Companies to Work for" list
275% increase in productivity over a period of four months

The most critical 5 minutes…

Take our complimentary Achieving Brand Integrity® Assessment to determine how well your company is positioned to:

Grow sales
Replicate the best employees
Strengthen customer loyalty
Increase productivity
Decrease costs

Are your employees truly engaged, capable of and wanting to deliver consistent behaviors that lead to greater profitability? Take a complimentary Achieving Brand Integrity® Assessment to find out.

You don't have the Brand Integrity book?

Get in on the secret to successful Brand Performance!

Achieve Brand Integrity: Ten Truths You Must Know to Enhance Employee Performance and Increase Company Profits

by Gregg Lederman

Red Folder

The Red Folder

Brand Integrity’s Red Folder houses the hottest ideas for transforming your business.

Find out more on how our services can help your organization improve employee performance, customer experiences, and overall business results.

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Where We're Speaking

Sep. 8. 2010
Pittsburgh,Pennsylvania

Sep. 9. 2010
Rochester, New York

Sep. 22. 2010
Pittsford, New York

See Us In Action