Speaking Programs
 Leaders in all industries need to grow profitably, yet they are experiencing dramatic marketplace changes, including increased competition, higher costs in attracting top talent, high employee turnover, poor or inconsistent customer service and loyalty, and declining productivity. In his diverse speaking tracks, successful entrepreneur and author Gregg Lederman explains why many theories touted today are ineffective at sustaining business results, and shares proven methods and tools for overcoming these challenges. Often rated as attendees' favorite part of their conference experience, Gregg’s programs:
- Engage by asking participants to think differently and contribute to learning at hand
- Educate by encouraging participants to share their knowledge and understanding of how to apply Brand Integrity tools and methodologies to their organizations
- Inspire by sharing practical, real-life examples in a fun, energetic environment and giving participants the information to launch immediate value back at the office.
Gregg has spoken at numerous associations, corporate and university conferences to impart his insight on how to build high-performance work cultures, achieve brand integrity and drive sustainable business results. Most recently, engagements included the NAFCU CEO’s conference, Executive Seminars at the University of Rochester’s William E. Simon Graduate School of Business Administration, CPA America’s Leading Partners Retreat and the AMA Annual conference.
To listen to Gregg’s audio overviews of Brand Integrity’s most popular speaking sessions, click on the topic of interest:
To learn how Gregg can enlighten attendees at your next event, click here.
Leadership Curriculum
To advance leadership skills and strategic outlook capabilities, Brand Integrity offers educational courses for both the corporate and university environments. Courses can be customized to meet the curriculum, development and time requirements of senior management. For more information, click here.
Events - 2008
- Leading Edge Alliance
“Outbehave” Your Competition
January 20, 2008
Paris Hotel, Las Vegas
- Telecommunications Risk Management Association Spring Conference 2008
"Outbehave" Your Competition
February 19, 2008
Paris Hotel, Las Vegas
- Guiding Coalition
Feb. 28-29, 2008
Baltimore, MD
- Vistage
Leadership Curriculum
March 12, 2008
Rochester, N.Y.
- Rochester Institute of Technology, E. Philip Saunders College of Business
March 25, 2008
Henrietta, N.Y.
- Rochester Small Business Council
Achieve Brand Integrity--10 Truths You Must Know
April 2, 2008
Rochester, New York
- Finger Lakes Networking
Developing Behavior-Based Strategies
April 9, 2008
Canandaigua, NY
- The Conference Board
Positively Influencing Behaviors
April 25, 2008
New York City, New York
- Young Professionals Organization
April 28, 2008
Syracuse, N.Y.
- Wegmans Food Markets
“Outbehave” Your Competition in Your Business and Career
May 1, 2008
Pittsford, New York
- Vistage
Leadership Curriculum
June 3, 2008
San Diego, CA
- Association for Accounting Marketers Summit 2008
"Outbehave" Your Competition
June 4, 2008
Paradise Point Resort, San Diego, CA
- Society of Animal Welfare Administrators Management Conference
Session 1: “Outbehave” the Competition
Session 2: Building and Sustaining Behaviors in Your Work Culture
June 20, 2008
Kansas City, Missouri
- Vistage International
Leadership Curriculum
August 13, 2008
Buffalo, New York
- Vistage International
Leadership Curriculum
August 19, 2008
Buffalo, New York
- Vistage International
Leadership Curriculum
August 28, 2008
Buffalo, New York
- The Advocate of Not-for-Profit Services for Older Ohioans
Change in Long-Term Care
Sept. 8, 2008
Columbus, OH
- Dopkins & Company, LLC
"Outbehave" Your Competition
Sept. 10, 2008
Columbus, OH
- XXXI GMN International Conference
Firm Management: Managing the Brand Driven Firm
Oct. 27, 2008
Mexico City, Mexico
- XXXI GMN International Conference
Experiencology: The Science of Delivering the Experiences Customers Want Most
Oct. 28, 2008
Mexico City, Mexico
- American Society of Women Accountants
Outbehave the Competition
Oct. 29, 2008
Dallas, Texas
- Society of Human Resource Management (SHRM), Genesee Valley Chapter
Achieve Brand Integrity
Nov. 2008 (Date TBD)
Rochester, New York
- Entreprenuers Organization (EO)
Leadership Curriculum
Dec. 5, 2008
Rochester, N.Y.
Events - 2007
- AAHSA 2007 Annual Meeting
Culture Change Branding in Long-term Care
October 22, 2007
Orange County Convention Center;
Orlando, FL
- The Product Development Management Association of Western NY (PDMA)
Leaders are Readers Series: Achieve Brand Integrity
November 15, 2007
Rochester, NY
- AXA Advisors
November 09, 2007
Chicago, IL
- The Rochester Business Alliance
Achieve Brand Integrity
November 16, 2007
Rochester, NY
- Vistage
Achieve Brand Integrity... Outbehave the Competition. Make Customers Happy. Improve Profits.
December 13, 2007
Monroe Golf Club
Rochester, N.Y.
- 1199SEIU - Continuing Care Leadership Coalition
Deepening the Work: Developing a Brand
December 13, 2007
Crowne Plaza Hotel
Times Square, NYC
Speaking Testimonials and Results
Interested in considering Gregg for your next event?
Here’s a sampling of how his presentations rated with diverse audiences:
- International Business Council Eric Candle, President ECdata, Inc.
“Gregg’s presentation to the International Business Council was completely engaging. The feedback we received from attendees proves the value of his topic, with the majority indicating they’ll leverage his “how-to” advice in creating the company-wide accountability critical to thinking, speaking and living the brand.”
- American Marketing Association Peter Piusz Vice President Program New York Capital Region Chapter of the American Marketing Association
“We just had the most dynamic speaker! Gregg Lederman challenged our audience to think about their business in new ways and captured their hearts with buckets of takeaway value relevant to their business. He is one of the highest audience-rated speakers our regional AMA Chapter has ever had.”
Rating: 94% rated speaker excellent 94% rated content excellent 85% rated overall experience excellent
- Wegmans Food Markets Inc. Mary Kellmanson Vice President of Marketing
“Gregg’s workshops provided thought-provoking insight to help us delve deeper into how we could further improve our differentiation and results in the marketplace. His methodology goes well beyond the discovery phase to give businesses the how-to advice they need to begin implementing change today.”
- Associations of Independent Trust Companies James V. D'Amico, President Genesee Valley Trust Company
“Lederman's energy is contagious! He successfully engaged and motivated our AITCO audience, which is never easy to do with a room full of strangers.”
Brian P. Costello, Senior Vice President Genesee Valley Trust Company
“Gregg’s workshops were an eye-opening experience for our firm in helping us see how we can take our results to the next level. His engaging presentation style delivers the high-energy level to hold participants’ attention, while at the same time, creates a friendly forum for people to share thoughts and understand the actions they can take when they leave the session.”
- CPA America Suzanne Csik, National Marketing Consultant CPAmerica International
“For those organizations seeking outstanding, dynamic and “how-to-do-it NOW” information on branding, Gregg Lederman is the only answer. There wasn’t enough seating in the room once word leaked out during lunch on how incredibly good his session was. We wish we had devoted an entire day to the topic.”
Rating: Rated #1 out of 30 presenters (for those not offering certification)
- University of Rochester, William E. Simon Graduate School of Business Administration Mark Zupan, Dean
"The ultimate validation of the Achieving Brand Integrity methodology shows in the remarkable success of the companies that have taken the lessons most to heart. We are honored to have Gregg as an alum, teaching this methodology at Simon."
- Rochester Business Alliance Karen Mischler Manager, Human Resources
“Gregg’s Lederman’s presentation style was engaging and dynamic. He connected with his audience by sprinkling his talk with humor and real-life examples. The content Gregg shared from his book Achieve Brand Integrity was both thought-provoking and concrete.”
- AXA Advisors Cary Parker Vice President
“We recently held a meeting for our top CPA firms from around the country that offer financial services. These firms, including sole practitioners and multi-partner, have average accounting revenues from $1 million to $5 million. We contacted Gregg to help us get the firms to look at their practice and truly understand if their clients and their employees view the business in the same way the managing partners do. His knowledge on branding and how it impacts business was a perfect match for our meeting. In addition to the content, Gregg's speaking ability kept the group very involved."
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